Monday, 20 April 2009

Final Development 3

Reverting back to the style I developed earlier in the project, I decided to have a play with the photocopies and digitally create some zombie art over the top. The difference being that the underlying photocopied images are now so distorted that they provide an interesting and original canvas on which to draw, and the shadows help the characters to appear more real.

These images represent a round trip in the theory of the project. From the detachment of the real to the freakish mask that is layered over the top could represent the facade that people can create to hide their true self. The amount of processes to create these images could represent the layers or processes people take to build up their image to fit in. These images are heavily stylised to suit a certain genre, people style themselves to fit into certain groups.

Over and above all, I really like all of the images created so far, personally - and this is a surprise - I like the manual work better than the digital. The layered acetate designs work really well and add a touch of comedy to the whole affair, which is what I set out to do. I did mention in my learning agreement that I could possibly approach the NHS or counseling bodies associated with Munchausens syndrome with artwork to promote the condition - however, depending on their sense of humour they may not appreciate the tone of the images - even though they do represent split personalities and alter-egos. I would probably have more luck with an editorial with magazines such as Vice or ID.

Having said that the style of adverts and awareness campaigns nowadays are centred about comedy and light-hearted messages, as these are more likely to attract attention and remain in the memory.

Overall I feel that this project has taken me on a journey, both mentally and work wise. I have matured and have had to deal with the pressures of reaching the end of the course. Going to Colophon was a great experience - one which consolidated my belief that I am in the right pathway in which for me to move. The passion shared amongst the top brass in the magazine industry was palpable and I share their passion for imagery and wish to make a career out of doing so.

Another, more important thing about this project is/was that it showed me that I can work outside of my comfort zone and flourish with the challenges that it entailed.




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